CIMAPRO15-E03-X1-ENG : E3 - Strategic Management Question Tutorial

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CIMA E3 - Strategic Management Question Tutorial 認定 CIMAPRO15-E03-X1-ENG 試験問題:

1. DRAG DROP
AB uses Johnson, Scholes and Whittington's criteria of 'Feasibility and Acceptability' to evaluate potential strategies. AB has begun a project to re-engineer its best selling product.
Apply the appropriate criterion to each of the questions below:
Select and Place:

Correct

2. BBB is a manufacturer that has been criticized in the financial press because it does not have a policy for sustainability.
Which THREE of the following elements would be crucial to BBB successfully embedding sustainability into its activities? (Choose three.)

A) BBB should give all its staff training in sustainability.
B) BBB's Board should make a commitment to sustainability.
C) BBB should investigate the costs and benefits of establishing a sustainability department.
D) BBB should employ a new public relations consultancy.
E) BBB should spend at least 0.1% of its Net Profit on sustainability projects.
F) BBB should include sustainability targets in performance appraisal.

3. Plush is a medium-sized hotel which recently opened on the outskirts of a city which is popular with tourists. It has a sophisticated website which allows customers to pre-book rooms and additional items, such as meals in its restaurant and tickets for popular tourist attractions in the city.
Plush has listed its website on a popular hotel price comparison website, which allows customers to compare prices and facilities of hotels in the same area and this has resulted in over 60% of Plush's customer bookings so far.
Since listing on the price comparison website, the Sales Manager of Plush has noticed that the prices offered by its nearest competitors have reduced dramatically and their range of special offers have also increased.
Which TWO of Porter's Five Forces have been most affected by the use of the price comparison website by the hotels in the same area as Plush? (Choose two.)

A) Threat of new entrants.
B) Threat of substitutes.
C) Bargaining power of suppliers.
D) Bargaining power of customers.
E) Competitive rivalry.

4. CCC is a software design company. The Board of CCC has always openly encouraged partnerships with a wide range of designers and other organizations in its industry in order to continually develop and enhance the services it offers and to utilize the expertise and knowledge of a range of individuals and organizations. CCC's staff have also been highly creative and innovative in the design services they provide. CCC regularly analyses and keeps up to date with changes in the environment in which it operates. CCC operates a sophisticated website to promote its services and keep in touch with its service users.
Which TWO of the following attributes of a change adept organization, as defined by Kanter, has CCC demonstrated? (Choose two.)

A) Continual service development
B) Openness to collaborate
C) Sophisticated systems
D) Environmental awareness
E) Imagination to innovate

5. Which of the following categorizations would be correct, according to McFarlan's Strategic Grid, for a system which is critical to sustaining existing business but its future strategic importance is considered to be low?

A) Turnaround
B) Support
C) Strategic
D) Factory

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